SEO for SME’s
Search Engine Optimisation (SEO) for SME’s (Small, Medium Enterprises)
Search engine optimisation or SEO for SME’s refers to the process of improving the position that your website appears in the “organic” search results returned by sites such as Google, Yahoo, and Bing.
Search Engine Optimisation for Small Business’s
Search Engine Optimisation is an ideal process to help small and medium-size businesses to generate online inquiries that can be converted into paying customers.
As a general rule of thumb, web sites that appear higher up in the search engines search results will get more traffic to their web pages, and so potentially more business. Your goal is to get to page one and ideally to the higher positions, then once you are ranking highly you need to stay in that position.
Right now, potential customers will be searching for your products and services ‐ and if they don’t find their way to your site, you could be deferring them to a competitor. Imagine if your website could rank above your competitors’, using the kind of search terms that turn your visitor traffic into revenue. When it’s done well, search engine marketing can give search engines exactly what they need to put your website in a prime position on Search Engine Results Pages.
Why SEO for SME’s
The key is understanding what search engines need ‐ and since 90% of all searches in the UK are via Google, this pretty much means understanding Google. Although Google is the world’s largest marketing company, at the core of its business is the search engine that so many people use every day. Google search is also seen as one of the world’s most trusted websites.
Google has worked hard to develop a trusted search engine and deliver the results people want. Gone are the days when you could buy an exact search domain name, throw a few hundred spam links and find yourself at the top of the search engines.
The reality is today, Google is looking to promote the websites that have the most relevant content, that people enjoy reading and referencing’s and a website that is well maintained.
In 2020 you need to earn the right to get found on the search engines, forget the dark tactics that will get you found then banned by the major search companies. When you read the term Search Engine Optimisation (SEO) the reality is that the industry has changed and today SEO’s are building well-maintained websites that are visible on multiple platforms, with regular and relevant content, shared and liked by many on a variety of mediums.
Why PolyVerba For SEO Marketing
If you need to understand how Polyverba can put your website into overdrive then feel free to contact us on Admin@PolyVerba.com or call us on 0208 058 9989
Here at PolyVerba we are one of the UK’s leading marketing companies, we provide multilingual sales & marketing solutions for businesses looking to bridge the gap into markets outside of the UK. Whether that be for Sales or for Customer Services, document translation or trade show representation, our solution can give you a one-stop-shop for all of your global requirements.
We will assign you an Account Manager who only deals with a maximum of 6 companies to ensure we represent your company well, through a more personal approach than most other service providers. We jointly work to ensure the Account Manager(s) is in tune with your business, culture and products so that they can accurately present themselves as a member of your team.
We back up our sales calls with a strong social media presence and campaign across the 3 major platforms, Facebook, Twitter and Instagram. We can create, (if necessary), a carbon copy of your website in the target language, we ensure your website reads well and represents your company accurately.
We also provide UK focused solutions including all of the above as well as virtual PA services, Phone answering, CRM data inputting B2B telesales, Search Marketing content management etc .